{"title":"Prism","description":"\u003cdiv class=\"elementor-widget-wrap\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-8be15c7 elementor-widget elementor-widget-text-editor\" data-id=\"8be15c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"elementor-text-editor elementor-clearfix\" data-mce-fragment=\"1\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003ePrism was founded in 2015 by seasoned professional downhill skateboarders, Liam Morgan and James Kelly. We felt there was a need in the market for a skate company that was truly skater owned and operated. Not by accountants, not by people who skated 20 years ago, but by people who live and breathe skateboarding everyday. With this knowledge and experience we craft boards that cater to first time riders, professional downhill skaters, and everyone in between.\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003eDay to day the company is run by Tom Flinchbaugh, legendary downhill filmer\/photographer and social media wiz, and Liam Morgan, legendary and long time professional downhill skater and current owner\/CEO of Prism.\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003eAs two broke skaters, we appreciate your support in keeping our dream of running a skate company, and not having real jobs alive.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","products":[{"product_id":"prism-38-5-cole-trotta-cop-caller-longboard-deck","title":"Prism 38.5\" Cole Trotta Cop Caller Longboard Deck","description":"\u003cdiv class=\"productdetails\"\u003e\n\u003cp data-uw-styling-context=\"true\"\u003eFrom Cole Trotta: \"Looking back on the last 8 years of skating, I wanted to design this board specifically around what got me into downhill in the first place; the single kick. My board features a classic shape, paired with mellow concave and a functional tail, that really takes me back to my roots, while still having all the key components that make it the ultimate “do it all” board. With my riding style in mind, its construction makes this board perfect for handling top speeds and fast slides. Its slim profile also makes this board super nimble and easy to twist around at a lower speed. Finally and most importantly, the kicktail pulls it all together, to allow for street style skating in any environment, hills included.\"\u003c\/p\u003e\n\u003cp data-uw-styling-context=\"true\"\u003eLength: 38.5\" Width: 9.75:\" Wheelbases: 22.875\", 24\", 25\"\u003c\/p\u003e\n\u003cp data-uw-styling-context=\"true\"\u003eFeatures:\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003e Functional street-style kicktail\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003e Mellow, radial concave\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003e Multiple, deep wheel wells to prevent wheelbite\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003e 8 plies of Canadian maple, 1 ply high density top veneer to reduce torsional flex\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003e Routered rails for weight reduction and added grip in early grabs\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Prism","offers":[{"title":"Default Title","offer_id":42756550819999,"sku":"","price":350.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1501\/9446\/products\/prism-385-cole-trotta-cop-caller-longboard-deck-244943.jpg?v=1667364063"},{"product_id":"prism-owen-fox-pro-longboard-downhill-deck","title":"Prism Owen Fox Pro Longboard Downhill Deck","description":"\u003cdiv data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/VJ_pxhuhLR0\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" width=\"560\" height=\"315\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFrom Owen Fox: \"My goal when making this board was to create something that could handle the performance demands of professional racing, while still being a board that the average skater can ride and enjoy. This board features a simple, directional shape and minimal concave that gives you just enough feedback to keep you locked in. The new construction that we've developed is incredibly stiff, which is crucial for stability and high-speed technical riding. The narrow width means that narrow trucks and big wheels, used in today's racing, fit flush with the rails, allowing for very precise edge control and turning. This board is ideal for the seasoned race vet, someone looking to get into the race scene or anyone curious as to what all the small downhill board hype is about.” \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cstrong\u003eLength:\u003c\/strong\u003e 31.875\" \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cstrong\u003eWidth:\u003c\/strong\u003e 9.25\" \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cstrong\u003eWheelbases:\u003c\/strong\u003e 21\", 22\", 22.5\"\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv dir=\"auto\"\u003e\n\u003cul\u003e\n\u003cli\u003eSlight rocker\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDirectional, top-mounted shape\u003c\/li\u003e\n\u003cli\u003eStiff, no flex\u003c\/li\u003e\n\u003cli\u003eMaple, Formica, M-core construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Prism","offers":[{"title":"Default Title","offer_id":42813780459679,"sku":"","price":350.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1501\/9446\/products\/prism-owen-fox-pro-longboard-downhill-deck-105324.webp?v=1669182279"}],"url":"https:\/\/www.theboardroom.co.nz\/collections\/prism.oembed","provider":"The Boardroom Downhill Limited","version":"1.0","type":"link"}